Nepal Premier League’s Commercial Value Reaches an Estimated NPR 1.5 Billion

On 26–29 October, reporting on the third season of the Nepal Premier League highlighted the Cricket Association of Nepal’s expectation that the tournament could generate around NPR 1.5 billion in total business turnover. Season-three media and ticketing rights had already generated more than NPR 335 million, including NPR 180.4 million for OTT rights, NPR 146.5 million for television rights and NPR 8.5 million for ticketing rights. The NPR 1.5 billion figure is an expected tournament-wide business scale, not a single sponsorship contract. Broadcasters, brands and marketing agencies can explore audience measurement, campaign analytics and digital media opportunities. HPC can support audience-data analytics and digital infrastructure; contact HPC for a quotation based on your confirmed requirements.

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